Francis Haysom | Partner and Principal Analyst, Appledore Research
- Date 5 April 2019
Appledore Research is defined by the quality of our research. However, this quality was often hidden by document branding that was “amateur” and a website that was difficult to navigate and use. Caroline was able to assemble a local team of marcom experts and website designers to fulfil the brief to change our branding and our website. Caroline has produced a brand design which is eye catching and distinctive. Our customers have commented on the attractiveness and quality of the website design. They also appreciate the design quality of our documents both online and printed. There is also a notable increase in use of the website both by new users and our subscription clients.